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Best Legal Web Site Trends Detailed in New Report from the Web Marketing Association
The renowned group of leading web site awards competition, Web Marketing Association WebAwards released the Internet Standards Assessment Report (ISAR) to help the legal industry to learn to construct more effective and engaging web sites. The WebAwards competition judges legal web sites on 7 criteria that combined create award-winning web sites such as Design, Innovation, Content, Technology, Interactivity, Copywriting and Ease of use. Legal web sites are usually in line with general Web Development, although there is a propensity to be a little below the ISAR Index.
The ISAR study says that content, design, copywriting and ease of use are legal web site's brawny points, and they meet or surpass the 3-year criteria standard in ease of use. They are likely to have the lowest scores for innovation and technology.
The 2006 WebAward for Best Legal Web site went to Thomson-FindLaw for Yanowitch Law, P.A.
Other past winners include:
- 2005 Frost Brown Todd LLC for Frost Brown Todd LLC
- 2004 Pierce Atwood for Pierce Atwood - Attorneys at Law
- 2003 Pepper Hamilton LLP for www.pepperlaw.com
- 2002 Lane Powell Spears Lubersky LLP for Lanepowell.com
Companies and organizations willing to have their legal web site evaluated against the ISAR Index and be considered for a WebAward, which can help enhance a Web site's credibility and marketing efforts, can learn more at www.07webaward.org.
The Internet Standards Assessment report and the 2007 WebAwards are sponsored by the following leading organizations: Burst Media, PRWeb, Misukanis & Odden, Small Army, SimpleFeed, ExactTarget, ad:tech conferences, NewsUSA, eComXpo, MediaPost's OMMA conference, TopRank Online Marketing, Creative Chocolate Printing Company, OTOlabs, Internet World UK, Search Engine Strategies, Webmaster Legal, Rovion's InPerson and eMarketer.
Now in its 11th year, the annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today. Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site. For more information, visit www.07webaward.org.
Courtesy: www.prweb.com

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